CHASE 2012 - Educational Seminar Programme

22nd November 2011

Wednesday 15th February 2012

Please note: It is NOT possible to attend more than one session from each row of seminars (and therefore, no more than four seminars in one day).

IMPORTANT: The subject and content of session W06 has been changed to accommodate a change of speaker

** Please note that the following sessions have been CLOSED as they have reached capacity:

W06 (spaces may become available through late cancellations)

W07 (spaces may become available through late cancellations)

W08 (this session is repeated - and available - on Thursday as session T14)

IT Online Servcies

Fundraising

General General
Finance and

Legal

W01 Wed 0945
W02 Wed 0945
W03 Wed 1000 W04 Wed 1000 W05 Wed 1015 W06 Wed 1015

“Just the Facts Ma’am” - a Practical Approach to Reporting and Business Intelligence (BI) The Fantastic Fundraising Four - Google+, Twitter, Facebook and LinkedIn
Securing Funding from Europe

Event Management Practices – The Good, The Bad and The Ugly Where’s the Reward? – Pitching for Winners Public Benefit and the Latest Case Law

W07 Wed 1115 W08 Wed 1115 W09 Wed 1130 W10 Wed 1130 W11 Wed 1145 W12 Wed 1145

Making the E-commerce Experience for your Constituents more 'Social'

How APSCo Exploited Social Media to Transform its Communication

Supporting Charities – Grant Making and the Lloyds TSB Foundation

Proof of Professionalism - A Review of the Events Sector

Gear Up for Success: Insider Secrets to Streamline Your Event for Maximum Returns Employment Law - The Pitfalls for Charities

W13 Wed 1400 W14 Wed 1400 W15 Wed 1415 W16 Wed 1415 W17 Wed 1430 W18 Wed 1430

Leveraging the Social Web to Build Stronger Constituent Relationships and Broaden your Organisation’s Reach
Setting Up the CHASE 2012 Mobile App

How to Access Hidden Millions

Building For Change

Public Policy Campaigning Goes Digital
Are You Personally Prepared for a Crisis

W19 Wed 1545 W20 Wed 1545 W21 Wed 1545 W22 Wed 1600 W23 Wed 1600 W24 Wed 1600

CAMRA Case Study

Taking Advantage of the Great Charity Pay-per-Click Giveaway from Google!

Making Good Decisions about Tendering
Don't Sink – Swim! Make Your Marketing Matter in an Uncertain World
The Role of the Third Sector in Tackling Unemployment

The New Charity Accounting Framework - An Update

Thursday 16th February 2012

Please note: It is NOT possible to attend more than one session from each row of seminars (and therefore, no more than four seminars in one day).

IT	Online Services	Fundraising	General	General	Finance/Legal
T01 Thurs 0945	T02 Thurs 0945	T03 Thurs 1000	T04 Thurs 1000	T05 Thurs 1015	T06 Thurs 1015
Using Mobile Apps to Engage with Your Constituents	Connecting Charity Workers – Cost Efficiently	Integrated Fundraising – Planning for Success	Time Management	Trade Associations - The Subscription Structure Dilemma	Business Continuity Planning -with Case Studies
T07 Thurs 1115	T08 Thurs 1115	T09 Thurs 1130	T10 Thurs 1130	T11 Thurs 1145	T12 Thurs 1145
What C-level Executives Need to Know to Effectively Evaluate and Select CRM Software	How will Engagement Affect Your Business?	The First Two Years of Age UK Fundraising - the Lessons Learnt and Mistakes Made.	A Model for Effective Engagement? A Case Study	An Update on the Cookie Legislation	How Do You Cost Care in the World of Individual Budgets? (With Case Studies)
T13 Thurs 1400	T14 Thurs 1400	T15 Thurs 1415	T16 Thurs 1415	T17 Thurs 1430	T18 Thurs 1430
Driving Online Constituent Engagement with a Smart Website	How APSCo Exploited Social Media to Transform its Communication	Data-based Segmentation for Better Fundraising Results	Virtual and Hybrid Events - Do You Speak the Language?	‘Whether it’s ok to make money from nfp organisations and other things that keep me awake at night’	Insurance Myths - What Charities Need to Know
T19 Thurs 1545	T20 Thurs 1545	T21 Thurs 1545	T22 Thurs 1600	T23 Thurs 1600	T24 Thurs 1600
Information Security Management	Bringing the Web to You: Using APIs and Web Platforms on your Website	Fundraising Consultants – the Devil in the Detail	Events - Rising to the New Media Challenge	Governance – Marks out of 10!	Making Automatic Payments Work For You

The CHASE 2012 Mobile app is now available: The mobile app can be found in the Apple and Android stores by searching on CHASE 2012, but you can also visit the following link from your smartphone. Blackberry users also have to go to the link directly. Download Mobile app

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IT	Online Servcies	Fundraising	General	General	Finance and Legal
W01 Wed 0945	W02 Wed 0945	W03 Wed 1000	W04 Wed 1000	W05 Wed 1015	W06 Wed 1015
“Just the Facts Ma’am” - a Practical Approach to Reporting and Business Intelligence (BI)	The Fantastic Fundraising Four - Google+, Twitter, Facebook and LinkedIn	Securing Funding from Europe	Event Management Practices – The Good, The Bad and The Ugly	Where’s the Reward? – Pitching for Winners	Public Benefit and the Latest Case Law
W07 Wed 1115	W08 Wed 1115	W09 Wed 1130	W10 Wed 1130	W11 Wed 1145	W12 Wed 1145
Making the E-commerce Experience for your Constituents more 'Social'	How APSCo Exploited Social Media to Transform its Communication	Supporting Charities – Grant Making and the Lloyds TSB Foundation	Proof of Professionalism - A Review of the Events Sector	Gear Up for Success: Insider Secrets to Streamline Your Event for Maximum Returns	Employment Law - The Pitfalls for Charities
W13 Wed 1400	W14 Wed 1400	W15 Wed 1415	W16 Wed 1415	W17 Wed 1430	W18 Wed 1430
Leveraging the Social Web to Build Stronger Constituent Relationships and Broaden your Organisation’s Reach	Setting Up the CHASE 2012 Mobile App	How to Access Hidden Millions	Building For Change	Public Policy Campaigning Goes Digital	Are You Personally Prepared for a Crisis
W19 Wed 1545	W20 Wed 1545	W21 Wed 1545	W22 Wed 1600	W23 Wed 1600	W24 Wed 1600
CAMRA Case Study	Taking Advantage of the Great Charity Pay-per-Click Giveaway from Google!	Making Good Decisions about Tendering	Don't Sink – Swim! Make Your Marketing Matter in an Uncertain World	The Role of the Third Sector in Tackling Unemployment	The New Charity Accounting Framework - An Update