T05 Thursday 16 February 1015
15th November 2011| Date | Thursday 16 February 2012 |
| Times | 1015 to 1100 |
| Availability | 70 |
| Speaker | John Hall (Hall Associates) |
| Subject | Trade Associations - The Subscription Structure Dilemma |
| Description | The traditional method of linking subscriptions to turnover is obsolete. In better times, subscription income was guaranteed to increase or remain stable. In a climate of failure and merger, the reverse applies. The dilemma is; it doesn’t work, what should replace it, and how do we manage such major change? |
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